Marketing communication : an intergrated approach /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan page,
c2002.
|
| Edition: | 3rd ed. |
| Subjects: | |
| Tags: |
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| 100 | 1 | |a Smith, P R. | |
| 245 | 1 | 0 | |a Marketing communication : |b an intergrated approach / |c Jonathan Taylor. |
| 250 | |a 3rd ed. | ||
| 260 | |a London : |b Kogan page, |c c2002. | ||
| 300 | |a 640 p : |b ill. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing |x Communication. | |
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