Marketing management : the strategy, tactics & art of competition /

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Bibliographic Details
Main Author:	Wasson, Chester R.
Format:	Book
Language:	English
Published:	Charlotte, NC : ECR Associates, c1983.
Subjects:	Marketing > Management.
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100	1	0	\|a Wasson, Chester R.
245	1	0	\|a Marketing management : \|b the strategy, tactics & art of competition / \|c Chester R. Wasson.
260	0		\|a Charlotte, NC : \|b ECR Associates, \|c c1983.
300			\|a iii, 469 p. : \|b ill. ; \|c 25 cm.
500			\|a Includes index.
650		0	\|a Marketing \|x Management.
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