Wasson, C. R. (1983). Marketing management: The strategy, tactics & art of competition. ECR Associates.
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Tohutoru Kātū Chicago (17th ed.)
Wasson, Chester R. Marketing Management: The Strategy, Tactics & Art of Competition. Charlotte, NC: ECR Associates, 1983.
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Tohutoro MLA (9th ed.)
Wasson, Chester R. Marketing Management: The Strategy, Tactics & Art of Competition. ECR Associates, 1983.
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