Essentials of marketing research /
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| Autor principal: | |
|---|---|
| Outros Autores: | |
| Formato: | Livro |
| Idioma: | inglês |
| Publicado em: |
New York :
Macmillan,
c1993.
|
| Edição: | 6th ed. |
| Assuntos: | |
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MARC
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| 100 | 1 | |a Hawkins, Del I. | |
| 245 | 1 | 0 | |a Essentials of marketing research / |c Del I. Hawkins and Donald S. Tull. |
| 250 | |a 6th ed. | ||
| 260 | |a New York : |b Macmillan, |c c1993. | ||
| 300 | |a xiii, 558 p. : |b ill. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Marketing research. | |
| 650 | 0 | |a Marketing research--case studies. | |
| 700 | 1 | |a Tull, Donald S. | |
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