Product juggernauts : how companies mobilize to generate a stream of market winners /

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Bibliographic Details
Main Author: Deschamps, Jean Philippe
Other Authors: Nayak, P. Ranganath
Format: Book
Language:English
Published: Boston : Harvard Business School Press, c1995.
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Nairobi Campus: Open Shelves

Holdings details from Nairobi Campus: Open Shelves
Call Number: PN1992.G38.
Barcode BK036539 Available Place a Hold