Advertising : concepts and strategies /
Guardat en:
| Autor principal: | |
|---|---|
| Altres autors: | |
| Format: | Llibre |
| Idioma: | anglès |
| Publicat: |
New York :
Random House,
c1980.
|
| Matèries: | |
| Etiquetes: |
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MARC
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| 100 | 1 | |a Gilson, Christopher. | |
| 245 | 1 | 0 | |a Advertising : |b concepts and strategies / |c Christopher Gilson. |
| 260 | |a New York : |b Random House, |c c1980. | ||
| 300 | |a xxx, 610 p. | ||
| 650 | 0 | |a Advertising. | |
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Berkman, Harold W. | |
| 908 | |a 100521 | ||
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