APA(7版)引用形式

Gilson, C., & Berkman, H. W. (1980). Advertising: Concepts and strategies. Random House.

Chicagoスタイル(17版)引用形式

Gilson, Christopher, , Harold W. Berkman. Advertising: Concepts and Strategies. New York: Random House, 1980.

MLA(9版)引用形式

Gilson, Christopher, , Harold W. Berkman. Advertising: Concepts and Strategies. Random House, 1980.