Advertising : concepts and strategies /

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Bibliographic Details
Main Author:	Berkman, Harold W.
Other Authors:	Gilson, Christopher C.
Format:	Book
Language:	English
Published:	New York : Random House, c1986.
Edition:	2nd ed.
Subjects:	Advertising. Commercial art. Marketing.
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Nairobi Campus: Open Shelves

Holdings details from Nairobi Campus: Open Shelves
Call Number:	HF5823.B45 1986
Barcode BK033198	Available Place a Hold