Achieving success through innovation : cases and insights from the hospitality, travel, and tourism industry /

-д хадгалсан:
Номзүйн дэлгэрэнгүй
Үндсэн зохиолчид: Enz, Cathy A., 1956- (Зохиогч), Kimes, Sheryl E. (Зохиогч), Siguaw, Judy A. (Зохиогч), Verma, Rohit (Зохиогч), Walsh, Kate (Зохиогч)
Бусад зохиолчид: Withiam, Glenn (Засварлагч)
Формат: Цахим Цахим ном
Хэл сонгох:англи
Хэвлэсэн: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016.
Хэвлэл:First edition.
Цуврал:Service systems and innovations in business and society collection.
Нөхцлүүд:
Онлайн хандалт:An electronic book accessible through the World Wide Web; click to view
Шошгууд: Шошго нэмэх
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
Тодорхойлолт
Хураангуй:This book investigates the genesis and success of innovation in the hospitality industry as detailed in over four dozen case studies. In many of the cases, the innovators themselves provide the insights into their innovative inspiration and the lessons learned from the way they brought their ideas to life. The cases include innovations for improved customer service, stronger human resources, and new food service and lodging concepts. While updated technology forms the basis for many of the innovations, some of the cases focus specifically on technology improvements, with a particular focus on the use of technology as a mediator in the service value chain. With the passage of several years, the book shares the outcome of the innovative concepts--most of which continue to operate. The lessons presented will provide you a valuable perspective on success through innovation, whether you are operating in the hospitality industry or another business.
Биет тодорхойлолт:1 online resource (x, 200 pages)
Also available in print.
Формат:Mode of access: World Wide Web.
System requirements: Adobe Acrobat reader.
Номзүй:Includes bibliographical references and index.
ISBN:9781631570445
ISSN:2326-2699
Хандалт:Access restricted to authorized users and institutions.