Service design and delivery : how design thinking can innovate business and add value to society /
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| 主要作者: | |
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| 格式: | 電子 電子書 |
| 語言: | 英语 |
| 出版: |
New York, New York (222 East 46th Street, New York, NY 10017) :
Business Expert Press,
2015.
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| 版: | First edition. |
| 叢編: | Service systems and innovations in business and society collection.
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| 主題: | |
| 在線閱讀: | An electronic book accessible through the World Wide Web; click to view |
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| Abstract: | This book explains the design thinking approach both for designing new services and delivering the services. This approach itself can be applied to areas other than pure services, because it contains the innovative and intrinsic ingredients that can be applied to any human activity. Chapter 1 introduces mindset and preparation for service design. Introduction on design thinking and design thinking toolkits are provided in Chapter 2, which you can try in your service. Both IDEO's Design Thinking for Educators Toolkit and Innovation Leadership Board's Playbook for Strategic Foresight and Innovation are discussed in detail. Chapter 3 provides a societal approach which is often neglected in the service design. A short break is provided at Chapter 4, entitled "Intermezzo," summarizing the contents of preceding chapters and presenting additional and refreshing perspectives on service design with the design thinking approach. Prototyping and testing the service design is the theme of Chapter 5. Chapter 6 provides some case studies so that you can check what you have learned. I picked up real cases from local areas. In Chapter 7, we summarize the contents of this book. The summary and conclusion can be used as a quick reference for the contents of the book. |
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| 實物描述: | 1 online resource (88 pages) : illustrations. Also available in print. |
| 格式: | Mode of access: World Wide Web. System requirements: Adobe Acrobat reader. |
| 參考書目: | Includes bibliographical references (pages 85-86) and index. |
| ISBN: | 9781606497852 |
| ISSN: | 2326-2699 |
| 訪問: | Access restricted to authorized users and institutions. |