Subliminal persuasion influence & marketing secrets they don't want you to know /
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons,
c2008.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 050 | 1 | 4 | |a HF5827.9 |b .L35 2008eb |
| 082 | 0 | 4 | |a 658.8001/9 |2 22 |
| 100 | 1 | |a Lakhani, Dave, |d 1965- | |
| 245 | 1 | 0 | |a Subliminal persuasion |h [electronic resource] : |b influence & marketing secrets they don't want you to know / |c Dave Lakhani. |
| 260 | |a Hoboken, N.J. : |b John Wiley & Sons, |c c2008. | ||
| 300 | |a xxii, 202 p. | ||
| 504 | |a Includes bibliographical references (p. 191-194) and index. | ||
| 505 | 0 | |a Creating message contagion -- Leverage applied propaganda -- Position and package your legend -- Control the emotion and the content -- Get a real endorsement -- Understand beliefs and true believers -- Harness the power of the people's media -- Deliver the experience -- The subliminal power of words -- Creating a cult following -- Seduction. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Subliminal advertising. | |
| 650 | 0 | |a Subliminal projection. | |
| 650 | 0 | |a Marketing |x Psychological aspects. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10296681 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 98545 |d 98545 | ||