The contrarian effect why it pays (big) to take typical sales advice and do the opposite /
Saved in:
| Main Author: | |
|---|---|
| Corporate Author: | |
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hoboken, N.J. :
John Wiley & Sons,
c2008.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
MARC
| LEADER | 00000nam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | 0000109374 | ||
| 005 | 20171002055735.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 080403s2008 nju sb 001 0 eng | ||
| 010 | |z 2008014657 | ||
| 015 | |a GBA880187 |2 bnb | ||
| 016 | 7 | |z 014651868 |2 Uk | |
| 020 | |z 9780470237908 (cloth) | ||
| 020 | |z 0470237902 (cloth) | ||
| 035 | |a (CaPaEBR)ebr10296619 | ||
| 035 | |a (OCoLC)647764535 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5438.25 |b .P673 2008eb |
| 082 | 0 | 4 | |a 658.8/02 |2 22 |
| 100 | 1 | |a Port, Michael, |d 1970- | |
| 245 | 1 | 4 | |a The contrarian effect |h [electronic resource] : |b why it pays (big) to take typical sales advice and do the opposite / |c Michael Port and Elizabeth Marshall. |
| 260 | |a Hoboken, N.J. : |b John Wiley & Sons, |c c2008. | ||
| 300 | |a x, 165 p. | ||
| 504 | |a Includes bibliographical references (p. [151]-153) and index. | ||
| 505 | 0 | |a From the Old World to the New -- Typical tactics are out of sync with the market -- Typical tactics are focused on the wrong person -- Typical tactics damage relationships and long-term potential -- Typical tactical harm reputations and create unintended consequences -- Contrarian primer -- Pendulum swing. | |
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2013. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Selling. | |
| 650 | 0 | |a Sales management. | |
| 650 | 0 | |a Marketing. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 700 | 1 | |a Marshall, Elizabeth, |d 1975- | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10296619 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 98524 |d 98524 | ||