Marketing: Real People, Real Choices, Global Edition/
<p><strong>Marketing: Real People, Real Choices</strong> introduces marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Described by students as a “great read,” it shows how marketing plays out in contemporary organizations. You’ll benefi...
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| Autores principales: | , , |
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| Formato: | Electrónico Libro |
| Publicado: |
Harlow :
Pearson International Content,
2025.
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| Edición: | Twelfth edition |
| Acceso en línea: | https://resolver.vitalsource.com/9781292482521 |
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