Brand management
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| Corporate Author: | |
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Bradford :
Emerald,
2008.
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| Series: | European journal of marketing ;
v. 42, no. 5/6. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Physical Description: | p. 531-712. |
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| Bibliography: | Includes bibliographical references. |