Marketing and multicultural diversity

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Bibliographic Details
Corporate Author:	ebrary, Inc
Other Authors:	Rao, C. P.
Format:	Electronic eBook
Language:	English
Published:	Aldershot, England : Burlington, VT : Ashgate, c2006.
Series:	New perspectives in marketing series.
Subjects:	Consumer behavior. Market segmentation. Marketing > Social aspects. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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008	050914s2006 enka sb 001 0 eng
010			\|z 2005026816
020			\|z 0754643263 (alk. paper)
035			\|a (CaPaEBR)ebr10211305
035			\|a (OCoLC)320323263
040			\|a CaPaEBR \|c CaPaEBR
050	1	4	\|a HF5415.32 \|b .M37 2006eb
082	0	4	\|a 658.8/02 \|2 22
245	0	0	\|a Marketing and multicultural diversity \|h [electronic resource] / \|c edited by C.P. Rao.
260			\|a Aldershot, England : \|a Burlington, VT : \|b Ashgate, \|c c2006.
300			\|a xii, 275 p. : \|b ill.
490	1		\|a New perspectives in marketing
504			\|a Includes bibliographical references (p. [265]-268) and index.
533			\|a Electronic reproduction. \|b Palo Alto, Calif. : \|c ebrary, \|d 2013. \|n Available via World Wide Web. \|n Access may be limited to ebrary affiliated libraries.
650		0	\|a Consumer behavior.
650		0	\|a Market segmentation.
650		0	\|a Marketing \|x Social aspects.
655		7	\|a Electronic books. \|2 local
700	1		\|a Rao, C. P.
710	2		\|a ebrary, Inc.
830		0	\|a New perspectives in marketing series.
856	4	0	\|u http://site.ebrary.com/lib/daystar/Doc?id=10211305 \|z An electronic book accessible through the World Wide Web; click to view
908			\|a 170314
942	0	0	\|c EB
999			\|c 86581 \|d 86581