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Bibliografski detalji
Glavni autor: Hayden, C. J.
Autor kompanije: ebrary, Inc
Format: Elektronički e-knjiga
Jezik:engleski
Izdano: New York : American Management Association, c2007.
Izdanje:2nd ed.
Teme:
Online pristup:An electronic book accessible through the World Wide Web; click to view
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  • What really works? : effective marketing strategies
  • Where do you start? : the marketing and sales cycle
  • Where are you headed? : setting your sales & marketing goal
  • What's stopping you? : selecting your success ingredients
  • Here's what to do : choosing from the action plan menu
  • You're ready-- let's go! : putting the system into action
  • Filling the pipeline : when you don't know enough people to contact
  • Following up : when you know plenty of people but you're not contacting them
  • Getting presentations : when you're contacting people but not getting appointments
  • Closing sales : when you're making appointments but not getting sales.