Whoever tells the best story wins how to use your own stories to communicate with power and impact /

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Bibliographic Details
Main Author: Simmons, Annette
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: New York : Amacom, c2007.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
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020 |z 0814409148 
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100 1 |a Simmons, Annette. 
245 1 0 |a Whoever tells the best story wins  |h [electronic resource] :  |b how to use your own stories to communicate with power and impact /  |c Annette Simmons. 
260 |a New York :  |b Amacom,  |c c2007. 
300 |a x, 226 p. 
504 |a Includes bibliographical references (p. 213-216) and index. 
505 0 |a PART ONE. THINKING IN STORY. -- Story thinking: what does that even mean? -- What is story? -- Training your brain -- Telling stories that win -- PART TWO. FINDING STORIES TO TELL. -- Who-I-am stories -- Why-I-am-here stories -- Teaching stories -- Vision stories -- Value-in-action stories -- I-know-what-you-are-thinking stories -- PART THREE. PERFECTING THE CRAFT. -- Experience is sensory -- The gift of brevity -- Brand, organizational, and political stories -- Point of view -- Story listening -- Call to action. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2013.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Business communication. 
650 0 |a Storytelling. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10196165  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
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999 |c 84564  |d 84564