The visible librarian asserting your value with marketing and advocacy /
Shranjeno v:
| Glavni avtor: | |
|---|---|
| Korporativna značnica: | |
| Format: | Elektronski eKnjiga |
| Jezik: | angleščina |
| Izdano: |
Chicago :
American Library Association,
2003.
|
| Teme: | |
| Online dostop: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
Brez oznak, prvi označite!
|
Kazalo:
- The primacy of customer service and other basics
- Doing the groundwork : marketing
- Publicity : the tangibles
- Public relations : the personal touch
- Advocacy : putting it all together.