The visible librarian asserting your value with marketing and advocacy /

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Bibliografski detalji
Glavni autor: Siess, Judith A.
Autor kompanije: ebrary, Inc
Format: Elektronički e-knjiga
Jezik:engleski
Izdano: Chicago : American Library Association, 2003.
Teme:
Online pristup:An electronic book accessible through the World Wide Web; click to view
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  • The primacy of customer service and other basics
  • Doing the groundwork : marketing
  • Publicity : the tangibles
  • Public relations : the personal touch
  • Advocacy : putting it all together.