CRM unplugged releasing CRM's strategic value /

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Bibliographic Details
Main Author:	Bligh, Philip
Corporate Author:	ebrary, Inc
Other Authors:	Turk, Douglas
Format:	Electronic eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, c2004.
Subjects:	Customer relations > Management. Customer relations > Management > Data processing. Electronic books.
Online Access:	An electronic book accessible through the World Wide Web; click to view
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