High performance marketing bringing method to the madness of marketing /

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Bibliographic Details
Main Author: Eechambadi, Naras
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: Chicago : Dearborn Trade Pub., 2005.
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Online Access:An electronic book accessible through the World Wide Web; click to view
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Description
Physical Description:xvi, 271 p.
Bibliography:Includes bibliographical references and index.