The effective use of market research how to drive and focus better business decisions /

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Birn, Robin
Searvvušdahkki: ebrary, Inc
Materiálatiipa: Elektrovnnalaš E-girji
Giella:eaŋgalasgiella
Almmustuhtton: London ; Sterling, VA : Kogan Page, 2004.
Preanttus:4th ed.
Ráidu:Market research in practice series.
Fáttát:
Liŋkkat:An electronic book accessible through the World Wide Web; click to view
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Sisdoallologahallan:
  • Key to making good decisions
  • Getting the information you really need
  • The best research techniques anyone can use
  • What to measure and how to measure it
  • You have the information, now use it
  • Making sure that the customers are happy
  • Tracking trends and changing decisions
  • Getting the most out of business relationships with research companies
  • Using research to grow your business.