Extending the supply chain how cutting-edge companies bridge the critical last mile into customers' homes /

Furkejuvvon:
Bibliográfalaš dieđut
Váldodahkki: Boyer, Kenneth Karel, 1967-
Searvvušdahkki: ebrary, Inc
Eará dahkkit: Frohlich, Markham T., Hult, G. Tomas M.
Materiálatiipa: Elektrovnnalaš E-girji
Giella:eaŋgalasgiella
Almmustuhtton: New York : American Management Association, c2004.
Preanttus:1st ed.
Fáttát:
Liŋkkat:An electronic book accessible through the World Wide Web; click to view
Fáddágilkorat: Lasit fáddágilkoriid
Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!
Sisdoallologahallan:
  • Introduction
  • the great divide between customers and retailers
  • Decoupled extenaed supply chains
  • Semi: Exteneded supply chains
  • Fully extended supply chains
  • Centralized extended supply chains
  • Strategy : meshing operational and marketing goals
  • Marketing : tapping customers' latent desires
  • Supply chain design : how to bridge the last mile
  • Information technology : facilitating learning and streamlining transactions
  • The future of the extended supply chain.