Beyond the brand why engaging the right customers is essential to winning in business /
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| Main Author: | |
|---|---|
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Chicago :
Dearborn Trade Pub.,
2004.
|
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| 001 | 0000075165 | ||
| 005 | 20171002053738.0 | ||
| 006 | m u | ||
| 007 | cr cn||||||||| | ||
| 008 | 040422s2004 ilu sb 001 0 eng d | ||
| 020 | |z 0793188369 | ||
| 035 | |a (CaPaEBR)ebr10064617 | ||
| 035 | |a (OCoLC)70734560 | ||
| 040 | |a CaPaEBR |c CaPaEBR | ||
| 050 | 1 | 4 | |a HF5415.15 |b .W565 2004eb |
| 082 | 0 | 4 | |a 658.8 |2 22 |
| 100 | 1 | |a Winsor, John, |d 1959- | |
| 245 | 1 | 0 | |a Beyond the brand |h [electronic resource] : |b why engaging the right customers is essential to winning in business / |c John Winsor. |
| 260 | |a Chicago : |b Dearborn Trade Pub., |c 2004. | ||
| 300 | |a xviii, 269 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 533 | |a Electronic reproduction. |b Palo Alto, Calif. : |c ebrary, |d 2009. |n Available via World Wide Web. |n Access may be limited to ebrary affiliated libraries. | ||
| 650 | 0 | |a Product management. | |
| 650 | 0 | |a Brand loyalty. | |
| 655 | 7 | |a Electronic books. |2 local | |
| 710 | 2 | |a ebrary, Inc. | |
| 856 | 4 | 0 | |u http://site.ebrary.com/lib/daystar/Doc?id=10064617 |z An electronic book accessible through the World Wide Web; click to view |
| 908 | |a 170314 | ||
| 942 | 0 | 0 | |c EB |
| 999 | |c 64323 |d 64323 | ||