Pictorial metaphor in advertising

Saved in:
Bibliographic Details
Main Author: Forceville, Ch. (Charles)
Corporate Author: ebrary, Inc
Format: Electronic eBook
Language:English
Published: London ; New York : Routledge, 1998.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000Ia 4500
001 0000072134
005 20171002053602.0
006 m u
007 cr cn|||||||||
008 950427s1998 enka sb 001 0 eng d
020 |z 0203064259 
035 |a (CaPaEBR)ebr10056065 
035 |a (OCoLC)320325084 
040 |a CaPaEBR  |c CaPaEBR 
050 1 4 |a HF5827  |b .F67 1998eb 
082 0 4 |a 659.1  |2 20 
100 1 |a Forceville, Ch.  |q (Charles) 
245 1 0 |a Pictorial metaphor in advertising  |h [electronic resource] /  |c Charles Forceville. 
260 |a London ;  |a New York :  |b Routledge,  |c 1998. 
300 |a x, 233 p. :  |b ill. 
504 |a Includes bibliographical references (p. [223]-230) and index. 
533 |a Electronic reproduction.  |b Palo Alto, Calif. :  |c ebrary,  |d 2009.  |n Available via World Wide Web.  |n Access may be limited to ebrary affiliated libraries. 
650 0 |a Symbolism in advertising. 
650 0 |a Pictures  |x Printing. 
650 0 |a Metaphor. 
650 0 |a Advertising layout and typography. 
655 7 |a Electronic books.  |2 local 
710 2 |a ebrary, Inc. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10056065  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 61292  |d 61292