Customer loyalty programmes and clubs
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| Main Author: | |
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| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Aldershot, England ; Burlington, VT :
Gower,
c2002.
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| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | An electronic book accessible through the World Wide Web; click to view |
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| Item Description: | Rev. ed. of: Customer clubs and loyalty programmes, 1998. |
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| Physical Description: | xiv, 206 p. : ill. |
| Bibliography: | Includes bibliographical references (p. [191]-201) and index. |