Best practices in marketing with email newsletters for marketers and publishers /
Spremljeno u:
| Autor kompanije: | |
|---|---|
| Daljnji autori: | , , |
| Format: | Elektronički e-knjiga |
| Jezik: | engleski |
| Izdano: |
Portsmouth, R.I. :
MarketingSherpa, Inc.,
2002.
|
| Serija: | Practical know-how & case studies
|
| Teme: | |
| Online pristup: | An electronic book accessible through the World Wide Web; click to view |
| Oznake: |
Bez oznaka, Budi prvi tko označuje ovaj zapis!
|
Sadržaj:
- pt. 1. Email newsletters : the basics
- pt. 2. Formulating your email newsletter strategy
- pt. 3 Newsletter format, length, frequency, and timing
- pt. 4 Content
- pt. 5 Growing subscribers
- pt. 6 Managing distribution and your list
- pt. 7 Measuring performance
- pt. 8 Basic vendor & supplier guide.