The Effects of Cause-Related Marketing on Customers Attitudes and Buying Behavior
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| Κύριος συγγραφέας: | |
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| Συγγραφή απο Οργανισμό/Αρχή: | |
| Μορφή: | Ηλεκτρονική πηγή Ηλ. βιβλίο |
| Γλώσσα: | Αγγλικά |
| Έκδοση: |
Wiesbaden :
Gabler Verlag,
2012.
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| Θέματα: | |
| Διαθέσιμο Online: | http://dx.doi.org/10.1007/978-3-8349-7078-7 |
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Παρόμοια τεκμήρια: The Effects of Cause-Related Marketing on Customers Attitudes and Buying Behavior
- The Effects of Cause-Related Marketing on Customers Attitudes and Buying Behavior
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