Business marketing : connecting strategy, relationships, and learning /
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Format: | Book |
Language: | English |
Published: |
Boston :
McGraw-Hill,
c2009.
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Edition: | 4th ed. |
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MARC
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020 | |a 9780071263436 : | ||
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100 | 1 | |a Dwyer, F. Robert. | |
245 | 1 | 0 | |a Business marketing : |b connecting strategy, relationships, and learning / |c F. Robert Dwyer. |
250 | |a 4th ed. | ||
260 | |a Boston : |b McGraw-Hill, |c c2009. | ||
300 | |a xxv, 678 p : |b ill. | ||
504 | |a Includes bibliographical references and index. | ||
541 | |a Regent |c Purchase |d April 2010 | ||
650 | 0 | |a Marketing. | |
700 | 1 | |a Tanner, John F. | |
908 | |a 110118 | ||
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