The dynamics of persuasion : communication and attitudes in the 21st century /

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Bibliographic Details
Main Author: Perloff, Richard M.
Format: Book
Language:English
Published: New York : Lawrence Erlbaum Associates, 2008.
Edition:3rd ed.
Subjects:
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245 |a The dynamics of persuasion :  |b communication and attitudes in the 21st century /  |c Richard M. Perloff. 
250 |a 3rd ed. 
260 |a New York :  |b Lawrence Erlbaum Associates,  |c 2008. 
300 |a xvii, 563 p :  |b ill ;  |c  cm. 
500 |a Includes index. 
650 |a Attitude change. 
650 |a Mass media--Psychological aspects. 
650 |a Persuasion (Psychology). 
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