The effect of relationship marketing strategies on performance in the hotel industry in Kenya : a case of five star hotels in Nairobi /
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| التنسيق: | كتاب |
| اللغة: | الإنجليزية |
| منشور في: |
Nairobi, Kenya :
Daystar University,
2013.
|
| الموضوعات: | |
| الوسوم: |
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|
MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 001 | 0000057760 | ||
| 005 | 20171002023941.0 | ||
| 008 | 140407s xx 000 0 eng d | ||
| 040 | |d Dmoga | ||
| 050 | 0 | |a HF5415.16 |b .N63 | |
| 100 | |a Ng'ang'a, Sylvia M. | ||
| 245 | |a The effect of relationship marketing strategies on performance in the hotel industry in Kenya : |b a case of five star hotels in Nairobi / |c Sylvia M. Ng'ang'a. | ||
| 260 | |a Nairobi, Kenya : |b Daystar University, |c 2013. | ||
| 300 | |a xiii, 96 p ; |c cm. | ||
| 500 | |a A thesis presented to the School of Business and Economics, Department of Commerce of Daystar University Nairobi, Kenya in partial fulfillment for the degree of Master of Business Administration in Marketing. | ||
| 650 | |a Marketing management. | ||
| 650 | |a Strategic planning. | ||
| 908 | |a 140407 | ||
| 942 | |c THES | ||
| 952 | |0 0 |1 0 |4 0 |6 HF_5415_160000000000000_N63_2013 |7 0 |9 80523 |a DUN |b DUN |c AFR |d 2017-09-28 |g 0.00 |l 0 |o THES HF5415.16.N63 2013 |p BK96371 |r 2017-09-28 00:00:00 |w 2017-09-28 |x 96371 |y THES | ||
| 989 | |a 1488783258 | ||
| 999 | |c 41049 |d 41049 | ||