Effect of marketing strategies on customer satisfaction among University students : a case of Daystar University, Kenya /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2016.
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| Subjects: | |
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MARC
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| 001 | 0000060206 | ||
| 005 | 20171002023941.0 | ||
| 008 | 161130s xx 000 0 eng d | ||
| 040 | |a Daystar |d Gkiarie | ||
| 050 | |a HF5415.13 |b .K4I38 | ||
| 100 | |a Igunza, Daniel Lihanda. | ||
| 245 | |a Effect of marketing strategies on customer satisfaction among University students : |b a case of Daystar University, Kenya / |c by Daniel Lihanda Igunza. | ||
| 260 | |a Nairobi : |b Daystar University, |c 2016. | ||
| 300 | |a xiii, 97 p : |b ill ; |c cm. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | |a Marketing |x management. | ||
| 908 | |a 161130 | ||
| 942 | |c THES | ||
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| 989 | |a 1488783258 | ||
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