Principles of marketing /

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Bibliographic Details
Main Author:	Kotler, Philip
Other Authors:	Armstrong, Gary
Format:	Book
Language:	English
Published:	Essex, England : Pearson, 2016.
Edition:	Global ed.
Subjects:	Marketing > Management. Marketing. New Zealand.
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Description
Physical Description:	731 p. : ill ; cm.
ISBN:	9781292092485

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