Creative marketing communications : a practical guide to planning, skills and techniques /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Kogan Page,
c2001.
|
| Edition: | 3rd ed. |
| Subjects: | |
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| Physical Description: | vi, 343 p. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0749434589 |