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|b .L388 1989
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|a 658.8/3
|2 19
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| 100 |
1 |
0 |
|a Lehmann, Donald R.
|
| 245 |
1 |
0 |
|a Market research and analysis /
|c Donald R. Lehmann.
|
| 250 |
|
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|a 3rd ed.
|
| 260 |
0 |
|
|a Homewood, IL. :
|b Irwin,
|c c1989.
|
| 300 |
|
|
|a xvi, 879 p. :
|b ill. ;
|c 24 cm.
|
| 504 |
|
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|a Includes bibliographies and index.
|
| 650 |
|
0 |
|a Marketing research
|x Problems, exercises, etc.
|
| 650 |
|
0 |
|a Marketing research.
|
| 908 |
|
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|a 061006
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| 942 |
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|c G
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|x 20769
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