Marketing /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York : Toronto : New York :
Macmillan ; Maxwell Macmillan Canada ; Maxwell Macmillan International Pub. Group,
c1994.
|
| Edition: | 6th ed. |
| Subjects: | |
| Tags: |
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MARC
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| 100 | 1 | 0 | |a Evans, Joel R. |
| 245 | 1 | 0 | |a Marketing / |c Joel R. Evans, Barry Berman. |
| 250 | |a 6th ed. | ||
| 260 | 0 | |a New York : |b Macmillan ; |a Toronto : |b Maxwell Macmillan Canada ; |a New York : |b Maxwell Macmillan International Pub. Group, |c c1994. | |
| 300 | |a xxxi, 773 p. : |b ill. (some col.) ; |c 26 cm. | ||
| 504 | |a Includes bibliographical references and indexes. | ||
| 650 | 0 | |a Marketing. | |
| 700 | 1 | 0 | |a Berman, Barry. |
| 908 | |a 060724 | ||
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