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|a 658.8/00973
|2 19
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| 100 |
1 |
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|a Hartley, Robert F.,
|d 1927-.
|
| 245 |
1 |
0 |
|a Marketing mistakes /
|c Robert F. Hartley.
|
| 250 |
|
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|a 4th ed.
|
| 260 |
0 |
|
|a New York :
|b Wiley,
|c c1989.
|
| 300 |
|
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|a vii, 278 p. :
|b ill. ;
|c 23 cm.
|
| 504 |
|
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|a Includes bibliographical references.
|
| 650 |
|
0 |
|a Marketing
|z United States
|x Case studies.
|
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|a 060627
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| 942 |
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