Marketing : principles & strategy /
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Philadelphia :
Harcourt brace,
c1990.
|
| Edition: | 2nd ed. |
| Subjects: | |
| Tags: |
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MARC
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| 100 | 1 | |a Assael, Henry. | |
| 245 | 1 | 0 | |a Marketing : |b principles & strategy / |c Henry Assael. |
| 250 | |a 2nd ed. | ||
| 260 | |a Philadelphia : |b Harcourt brace, |c c1990. | ||
| 300 | |a 771 p. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Marketing. | |
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