A study on innovation as a strategy to attain competitive advantage in the telecommunication industry in Kenya : a case study of Safaricom Kenya /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi, Kenya :
Daystar University,
2013.
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| Subjects: | |
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| 001 | 0000057063 | ||
| 003 | Daystar | ||
| 005 | 20171002023733.0 | ||
| 008 | 131022s xx 000 0 eng d | ||
| 040 | |a Daystar |d Dmoga | ||
| 050 | 0 | 0 | |a HC79 |b .N58 |
| 100 | 1 | |a Njuguna, Carolyne. | |
| 245 | 1 | 2 | |a A study on innovation as a strategy to attain competitive advantage in the telecommunication industry in Kenya : |b a case study of Safaricom Kenya / |c Carolyne, Njuguna. |
| 260 | |a Nairobi, Kenya : |b Daystar University, |c 2013. | ||
| 300 | |a ix, 66p ; |c cm. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar Universityin partial fulfillment of the requirements for the degree of Master of Business Administration in Strategic Management. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Competition. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Technological innovation |x Economic aspect. | |
| 908 | |a 131022 | ||
| 942 | |c THES | ||
| 952 | |0 0 |1 0 |4 0 |6 HC_79_000000000000000_N58_2013 |7 0 |9 77424 |a DUN |b DUN |c AFR |d 2017-09-28 |l 0 |o THES HC79.N58 2013 |p BK94537 |r 2017-09-28 00:00:00 |w 2017-09-28 |x 94537 |y THES | ||
| 999 | |c 39532 |d 39532 | ||