The role of measurement and evaluation in achieving public relations' goals in selected Kenyan parastatals /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2016.
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| Subjects: | |
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MARC
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| 001 | 0000059985 | ||
| 005 | 20171002023409.0 | ||
| 008 | 160907s xx 000 0 eng d | ||
| 040 | |a Daystar |d Gkiarie | ||
| 050 | 0 | |a HD59 |b .K4N93 | |
| 100 | |a Nyakamba, Jerferson. | ||
| 245 | |a The role of measurement and evaluation in achieving public relations' goals in selected Kenyan parastatals / |c by Jerferson Nyakamba. | ||
| 260 | |a Nairobi : |b Daystar University, |c 2016. | ||
| 300 | |a xiii, 97 p : |b ill ; |c cm. | ||
| 500 | |a A thesis presented to the School of Communication, Language and Performing Arts of Daystar University in partial fulfillment for the degree of Masters of Arts in Communication. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | |a Public relations. | ||
| 908 | |a 160907 | ||
| 942 | |c THES | ||
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| 999 | |c 37255 |d 37255 | ||