Essentials of strategic management : the quest for competitive advantage /
Furkejuvvon:
| Váldodahkki: | |
|---|---|
| Eará dahkkit: | , |
| Materiálatiipa: | Girji |
| Giella: | eaŋgalasgiella |
| Almmustuhtton: |
New York, NY :
McGraw-Hill/Irwin,
2013.
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| Preanttus: | 4th ed. |
| Fáttát: | |
| Fáddágilkorat: |
Eai fáddágilkorat, Lasit vuosttaš fáddágilkora!
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Sisdoallologahallan:
- Concepts and techniques for crafting and executing strategy
- What is strategy and why is it important?
- Charting a company's direction : vision and mission, objectives and strategy
- What are the industry's driving forces of change and what impact will they have?
- Evaluating a company's resources, cost position, and competitiveness
- The five generic competitive strategies
- Supplementing the chosen competitive strategy : other important business
- Strategies for competing in international markets
- Corporate strategy : diversification and the multibusiness company
- Strategy, ethics, and corporate social responsibility
- Superior strategy execution : another path to competitive advantage
- Cases in crafting and executing strategy
- Indexes
- Organization
- Subject
- Name.