Contemporary advertising integrated marketing communications /

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Bibliographic Details
Main Author: Arens, W.
Other Authors: Weigold, M.
Format: Book
Language:English
Published: Glasgow : McGraw-Hill, 2013.
Edition:14 ed.
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Athi-River Campus: Open Shelves (Oversize Books Section)

Holdings details from Athi-River Campus: Open Shelves (Oversize Books Section)
Call Number: OS HF5821.A72 2013
Barcode BK96947 Available Place a Hold