Consumer behavior : concepts and applications /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw Hill Book Co.,
1984.
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| Subjects: | |
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| 100 | 1 | |a Loudon, David L. | |
| 245 | 1 | 0 | |a Consumer behavior : |b concepts and applications / |c David L. Loudon. |
| 260 | |a New York : |b McGraw Hill Book Co., |c 1984. | ||
| 300 | |a 727 p. | ||
| 650 | 0 | |a Consumers. | |
| 650 | 0 | |a Consumers-case studies. | |
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