Relationship Between Strategic Marketing Innovations and the Performance of Kenya Airways

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Bibliographic Details
Main Author: Jackson, Mutindi (Author)
Format: Book
Language:English
Published: Nairobi Daystar University 2024
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Description
Item Description:A thesis presented to the School of Business and Economics, of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing and Strategic Management
Physical Description:xii, 116 p ill