Effect of digital marketing strategies on business growth in the manufacturing sector in Kenya a case of selected fast moveing consume goods companies in Nairobi county
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Format: | Book |
Language: | English |
Published: |
Nairobi
Daystar University
2022
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100 | |a Mikassi, Lysse |9 139179 | ||
245 | |a Effect of digital marketing strategies on business growth in the manufacturing sector in Kenya |b a case of selected fast moveing consume goods companies in Nairobi county |c by Lysse Mikassi | ||
260 | |a Nairobi |b Daystar University |c 2022 | ||
300 | |a xiv, 132 p |b ill | ||
500 | |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing and Strategic Management. | ||
650 | |a Internet marketing | ||
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