Effect of marketing mix strategies on performance of telecommunication companies a case of Vodacom Tanzania

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Bibliographic Details
Main Author: Njau, Yvonne
Format: Book
Language:English
Published: Nairobi Daystar University 2022
Subjects:
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500 |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master of Business Administration in Marketing. 
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