Effect of marketing and corporate strategies on online buying decisions in Nairobi county a case of Masoko platform

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Bibliographic Details
Main Author:	Wekesa, Sella C
Format:	Book
Language:	English
Published:	Nairobi Daystar University 2019
Subjects:	Marketing > Management
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245		\|a Effect of marketing and corporate strategies on online buying decisions in Nairobi county \|b a case of Masoko platform \|c by Sella C. Wekesa
260		\|a Nairobi \|b Daystar University \|c 2019
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500		\|a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the degree of Master in Business Administration in Marketing and Strategic Management.
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