An evaluation of social media as strategy for enhancing competitiveness among small medium enterprises in Nairobi County, Kenya /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Nairobi :
Daystar University,
2015
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| 952 | |0 0 |1 0 |2 lcc |4 0 |6 THE S HF05415.01265.K00004G00058 02015 |7 0 |8 AFR |9 126066 |a DUN |b DUN |c AFR |d 2018-10-11 |e Daystar University |g 2500.00 |l 0 |o THES HF5415.1265.K4G58 2015 |p BK0106579 |r 2018-10-11 00:00:00 |w 2018-10-11 |x 106579 |y THES | ||
| 999 | |c 199523 |d 199523 | ||
| 040 | |d Gkiarie |a DUL |c DUL | ||
| 100 | |a Gitau, Peris W. |9 3604 | ||
| 245 | |a An evaluation of social media as strategy for enhancing competitiveness among small medium enterprises in Nairobi County, Kenya / |c Peris W. Gitau | ||
| 260 | |a Nairobi : |b Daystar University, |c 2015 | ||
| 300 | |a xii, 67 p : |b ill ; |c cm. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University Nairobi, Kenya in partial fulfilment of the requirements for the award of the degree of Master of Business Administration in Strategic Management and Marketing. | ||
| 504 | |a Includes bibliographical references | ||
| 650 | |a Social media |x Marketing |9 3605 | ||
| 650 | |a Strategic planning |9 172 | ||
| 908 | |a 161004 | ||
| 942 | |c THES |2 lcc |h HF5415.1265 |i .K4G58 |k THES |m 2015 |6 HF54151265 K4 G58 | ||