Effect of marketing strategies on organizational performance in the media industry in Kenya: a case of Mediamax Network Limited /
-д хадгалсан:
| Үндсэн зохиолч: | |
|---|---|
| Формат: | Ном |
| Хэл сонгох: | англи |
| Хэвлэсэн: |
Nairobi :
Daystar University,
2018
|
| Нөхцлүүд: | |
| Шошгууд: |
Шошго байхгүй, Энэхүү баримтыг шошголох эхний хүн болох!
|
MARC
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| 005 | 20181009101115.0 | ||
| 008 | 171031b xxu||||| |||| 00| 0 eng d | ||
| 952 | |0 0 |1 0 |2 lcc |4 0 |6 HF5415 K4 N39 02018 |7 0 |8 AFR |9 126037 |a DUN |b DUN |c AFR |d 2018-10-09 |e Daystar University |g 2500.00 |l 0 |o HF5415.K4N39 2018 |p BK0106597 |r 2018-10-09 00:00:00 |w 2018-10-09 |x 106597 |y THES | ||
| 999 | |c 199496 |d 199496 | ||
| 040 | |a DUL |c DUL |d Gkiarie | ||
| 100 | |a Ndwigah, Bryan Mureithi |9 3540 | ||
| 245 | |a Effect of marketing strategies on organizational performance in the media industry in Kenya: |b a case of Mediamax Network Limited / |c by Bryan Mureithi Ndwigah | ||
| 260 | |a Nairobi : |b Daystar University, |c 2018 | ||
| 300 | |a xi, 96 p. | ||
| 500 | |a A thesis presented to the School of Business and Economics of Daystar University, Kenya in partial fulfillment of the requirements for the degree of Master of Business Administration in Marketing. | ||
| 504 | |a Includes bibliographical references | ||
| 650 | |a Marketing |9 1307 | ||
| 650 | |a Organizational effectiveness |9 2894 | ||
| 942 | |2 lcc |c THES |h HF5415 |i .K4N37 |k THES |m 2018 |6 HF5415 K4 N37 | ||