Marketing Management and Strategy /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Harlow,England :
Prentice Hall,
c2002.
|
| Edition: | 3rd ed. |
| Tags: |
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Add Tag | Item Description: | Marketing Management and Strategy. |
|---|---|
| Physical Description: | xviii, 446 p. : ill. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 0273651501 |
Marketing management and strategy /