Connect : how to use data and digital marketing to create lifetime customers /

Saved in:
Bibliographic Details
Main Authors: Petersen, Lars Birkholm (Author), Person, Ron, 1948- (Author), Nash, Christopher (Author)
Format: Electronic eBook
Language:English
Published: Hoboken, New Jersey : Wiley, 2014.
Subjects:
Online Access:An electronic book accessible through the World Wide Web; click to view
Tags: Add Tag
No Tags, Be the first to tag this record!

MARC

LEADER 00000nam a2200000 i 4500
001 0000187391
005 20171002065256.0
006 m o d
007 cr cn|||||||||
008 140918t20142014njua o 001 0 eng d
020 |z 9781118963616 
020 |a 9781118963609 (e-book) 
035 |a (CaPaEBR)ebr10929003 
035 |a (OCoLC)882620609 
040 |a CaPaEBR  |b eng  |e rda  |e pn  |c CaPaEBR 
050 1 4 |a HF5415.1265  |b .P486 2014eb 
082 0 4 |a 658.8/72  |2 23 
100 1 |a Petersen, Lars Birkholm,  |e author. 
245 1 0 |a Connect :  |b how to use data and digital marketing to create lifetime customers /  |c Lars Birkholm Petersen, Ron Person, Christopher Nash. 
264 1 |a Hoboken, New Jersey :  |b Wiley,  |c 2014. 
264 4 |c ©2014 
300 |a 1 online resource (274 pages) :  |b color illustrations 
336 |a text  |2 rdacontent 
337 |a computer  |2 rdamedia 
338 |a online resource  |2 rdacarrier 
500 |a Includes index. 
588 |a Description based on print version record. 
590 |a Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries. 
650 0 |a Internet marketing. 
650 0 |a Customer relations. 
655 0 |a Electronic books. 
700 1 |a Person, Ron,  |d 1948-  |e author. 
700 1 |a Nash, Christopher,  |e author. 
776 0 8 |i Print version:  |a Petersen, Lars Birkholm.  |t Connect : how to use data and digital marketing to create lifetime customers.  |d Hoboken, New Jersey : Wiley, c2014  |h xvii, 253 pages  |z 9781118963616  |w 2014025611 
797 2 |a ebrary. 
856 4 0 |u http://site.ebrary.com/lib/daystar/Doc?id=10929003  |z An electronic book accessible through the World Wide Web; click to view 
908 |a 170314 
942 0 0 |c EB 
999 |c 176525  |d 176525